The Baidu Search Console Guide You Didn’t Know You Needed


If you’re serious about Baidu, then you need to get cozy with Baidu Search Console. Trust us; it’s like a Swiss Army knife for your Baidu SEM agency needs.

Your Step-by-Step Guide to Baidu Search Console Mastery

So you’ve decided to take the plunge. Excellent choice! But where do you start?

Step 1: Creating an Account

First thing’s first, you’ve got to exist in the Baidu universe. Head over to the registration page and get yourself an account. You’ll need a username and a mobile number. Oh, and forget about email registration; Baidu is all about that mobile life. Once you’ve filled out the details, you’ll get an SMS with a verification code. Use it, and voila, you’re in!

Step 2: Account Activation

Check your email for a confirmation link. Click it, and you’re activated. Now you can log in to your shiny new Baidu Webmaster Tools account with the credentials you just set up.

Step 3: Adding Your Website

Logged in? Great! Hit that “Add New Site” button and drop your website URL in there. Remember, HTTP and HTTPS are like fraternal twins to Baidu—similar but not the same. So make sure you add the correct version.

Step 4: Website Verification

You’re not done yet! Baidu wants to make sure you’re legit. Choose your preferred method of verification, usually by pasting some HTML code into your site’s header. Once you’re verified, you’re good to go.

Step 5: Submitting Your Sitemap

Baidu plays hard to get when it comes to sitemaps. You can’t just submit one; you have to be invited. But if your content is top-notch, you’ll get that golden ticket soon enough.

Step 6: Monitoring Crawlability and Indexing

Keep an eye on how many of your pages Baidu has indexed and how often it’s doing the indexing. It’s like checking your grades but way less stressful.

Step 7: Adding Individual URLs

Changed some content? Added a new page? Let Baidu know by adding the new URL in your Webmaster Tools. It’s like sending Baidu a personal invitation to your content party.

Step 8: Utilizing Other Features

Baidu Webmaster Tools is a treasure trove of features. From resource submission to site optimization, it’s got everything you need to make your site shine in the Baidu universe.

Step 9: Optimization Recommendations

Last but not least, use the Page Optimization Suggestion Tool. It’s like having a personal trainer for your website, giving you tips and tricks to make your pages more search engine friendly.

Setting Up Your Account: The First Hurdle

First things first, you need an account. Head over to the Baidu Search Console homepage and sign up. It’s a straightforward process, but make sure you have all your business details handy.

Verifying Your Website: No, Baidu Isn’t Stalking You

Once your account is set up, you’ll need to verify your website. This step is crucial because Baidu needs to know you’re the real deal. You can verify your site through several methods, including HTML tags, DNS records, or uploading an HTML file.

The Dashboard: Your New Best Friend

After verification, you’ll be directed to the dashboard. It’s like the Batcave for your website—packed with tools, analytics, and data that will help you understand your site’s performance on Baidu.

Keywords and You: A Love Story

Keywords are the bread and butter of any Baidu SEM agency. The Search Console allows you to track how your keywords are performing, which is crucial for optimizing your content and ad campaigns.

Analyzing Data: Because Numbers Don’t Lie

The Baidu Search Console offers a plethora of analytics tools. From tracking your site’s visibility to understanding user behavior, the data you’ll find here is gold. Use it wisely.

The Baidu SEM Agency Advantage

If all this sounds overwhelming, don’t fret. Partnering with a Baidu SEM agency like Digital Crew can make your life a whole lot easier. We’re experts in navigating the intricacies of Baidu and can help you get the most out of your Search Console experience.

Ready to conquer the Chinese market? Contact Digital Crew today to elevate your Baidu Search Console game.

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