Blogs and Insights |Digital Crew. The Smarter Crew

Cover Image

WeChat Ads for Foreign Brands: A Practical Guide for 2026

A practical guide to planning WeChat ads around the right audience, format, landing destination, budget and customer journey in China.

Chinese New Year Is Where Culture Drives Ecommerce

The Rise of Conversational Ads: A Channel Marketers Never Planned For

Why Chinese Companies Are Winning Abroad Without Competing on Price

China’s Bedroom Paradox: Why Condom Sales Are Falling and Sex Toys Are Booming

Hainan Is No Longer Just Duty Free. It Is Something Bigger

The Global Fast Food Crown Now Belongs to a Chinese Snowman

Records and Restraint: Singles Day 2025

Why Asia’s Next Gen Talent Is Looking Beyond America’s Promise

India and China reconnect in the skies. What the new Kolkata-Guangzhou flight signals

Mid-Autumn 2025 Recap: What Worked, What Didn’t – and What to Carry into Singles’ Day

The Machines Are Taking Over – and China’s Building Them

How to Maximize Ad Spend During Mid-Autumn Festival Week